Canadian Women & Sport is the new name for CAAWS (Canadian Association for the Advancement of Women and Sport and Physical Activity).
“This is a modern organization that stands toe-to-toe with a powerful mission, believing sport is made better through gender equity, and can achieve equity for women in society through the power of sport.”
“The new logo speaks to the power of collaboration, solidarity, and connection – those critical links that make us stronger together. We meet our partners wherever they are on their gender equity journey and support them to take their next step, whatever that might be. The gradient element in our logo speaks to this spectrum, and to the power of momentum – a movement of many individuals coming together to advance a greater cause.”
As sport organizations respond to the COVID-19 crisis, they must not backtrack on steps taken toward gender equity. As with all sectors, sport in Canada has been upended, and unless we are careful, girls and women may be left on the sidelines of the recovery. Bringing a gender lens to your “return to sport and play” planning will set you up for success, mitigate risks and create opportunities for your entire program or organization. Read more
